Audio — Consumed

2023 · John Coogan, Jordi Hays

Technology Brothers started as a conversation between two founders trying to make sense of the rapidly evolving tech landscape and quickly became essential listening for anyone tracking Silicon Valley culture. John Coogan and Jordi Hays manage to thread a difficult needle—they're genuinely knowledgeable about startups, fundraising, and product building, but they refuse to take the ecosystem's self-seriousness at face value.

What makes the show work is its ability to shift between genuine business insight and cultural roasting without losing coherence. One moment they're breaking down cap table structures or discussing go-to-market strategy, the next they're satirizing the latest AI hype cycle or lampooning founder archetypes. The hosts clearly live in this world but maintain enough distance to see its absurdities.

The podcast network has expanded beyond the flagship show to include multiple formats and guest appearances, but the core appeal remains the same: smart people having unfiltered conversations about technology without the typical podcast reverence or cynical detachment. It's tech commentary for people who actually build things but haven't lost their ability to laugh at the circus.